Thursday, February 25, 2010

Artist Lecture #3: Paul Pfeiffer 2/15/10

(Posted in May from saved draft)

Paul Pfeiffer came to lecture last week at VCU, and it was great because I'm increasingly interested in video art and all of the possibilities in using that medium. Pfeiffer shared his short, looped 4"x5" films, that he described as video sculptures, which touched on subjects of religion, art, race, commerce and philosophy. By using video, sculpture, photography and modern technologies, Pfeiffer appropriates found footage and pop culture pictures to explore mass media's role in influencing society's consciousness.

Four Horsemen of the Apocalypse (28) Paul Pfeiffer, 2007. Digital C-print 
60 x 40 inches. http://www.thomasdane.com/artist.php?artist_id=12

The small size of the films (4"x5") creates an intimate experience for the viewer, as Paul Pfeiffer explained, and through these films with such an introspective and spiritual nature, the viewers were to draw from their own psyche to create their personal interpretations of his work.

"Pfeiffer's work addresses how the image of the human being has been transformed by new digital technologies, which can be used both to store limitless amounts of visual information and to manipulate pre-existing images" - Hilarie M. Sheets (http://www.gagosian.com/artists/paul-pfeiffer)

Paul Pfeiffer is the recipient of several awards, most notably becoming the inaugural recipient of the Whitney Museum f American Art's Bucksbaum Award in 2000.

www.gagosian.com/artists/paul-pfeiffer

www.pbs.org/art21/artists/pfeiffer/index.html

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